Project activities
Throughout its 18-month duration (2024-2026), the DEMO project includes a rich programme of transnational collaboration and learning, structured around three main pillars
Learning
Audience Development & Digital Marketing
Workshop focused on developing strategies to grow and engage festival audiences through digital channels.
Sustainability in Cultural Events
Exploring sustainable practices and environmental responsibility in festival organization and management.
Guidelines & DEMOFEST App Presentation
Public presentation of the Guidelines for innovation, digital transformation, and sustainable growth of European cultural operators, together with the DEMOFEST App.
Multiplier Events
.webp)
Turin
March 2025 - Event bringing together artists, audiences, and policymakers to discuss cultural innovation in Italy.
Santiago de Compostela
July 2025 - Public event to share project results and foster dialogue among cultural stakeholders in Galicia.
Santiago de Compostela
July 2025 - Public event to share project results and foster dialogue among cultural stakeholders in Galicia.
Turin
May 2026 - Public event to share project results and foster dialogue among cultural stakeholders in Turin.
Project Outputs
Platform Guide
Complete documentation on how to use and update the DemoFest digital platform — from festival creation to programme management and audience engagement.
Guidelines
Official DEMO project guidelines for cultural festivals — covering digital transformation, sustainability strategies, and audience development practices for European independent organizers.